Click on this link to watch the documentary entitled Heart of Jenin, which tells the story of 12-year-old Palestinian Ahmed Khatib, who was killed in the West Bank city of Jenin by Israeli soldiers who mistook his toy gun for the real thing. His death could have been just one more blip on the news- instead, Ahmed’s parents decided to donate his organs and turned tragedy into hope for six Israelis and created a rare moment of optimism amid the violence and entrenched hatred surrounding an intractable conflict. These organs went to Arab, Druze, Bedouin, and an Orthadox Jewish family. The breakthrough this Orthadox Jewish family makes in terms of relinquishing their steadfast attitude against Arabs is momentous. Though it also shows how strongly opposed to behavioral change some Israelis are. As long as there is an open line of communication and some sort of willingness to be open-minded, there is an opportunity for change.

Should Palestinians accept Israel as a Jewish state?
By Roi Ben-Yehuda and Aziz Abu Sarah

Ever since his June speech at Bar-Ilan University, Prime Minster Benjamin Netanyahu has made it clear that peace with the Palestinians is conditioned on the latter accepting Israel as a Jewish state.

During his much-lauded address at the United Nations, Netanyahu reiterated his position:


“We ask the Palestinians to finally do what they have refused to do for 62 years: Say yes to a Jewish state. As simple, as clear, as elementary as that. Just as we are asked to recognize a nation-state for the Palestinian people, the Palestinians must be asked to recognize the nation-state of the Jewish people.”

The Palestinians, for their part, have rejected Netanyahu’s position. Their claim rests on three assertions: It is not the business of Palestinians to recognize the Jewish nature of Israel. Such recognition would endanger the rights of Palestinian citizens of Israel. Acknowledging the Jewish state would negate the Palestinian right of return.

So, should the Palestinians accept a Jewish State? Israeli and Palestinian writers Roi Ben-Yehuda and Aziz Abu Sarah got together to explore the topic. The following is their exchange.

Ben-Yehuda: Aziz, I am happy to have the opportunity for this exchange with you. I will start off this discussion by stating that I think Netanyahu’s position (which was first articulated by Ehud Olmert and Tzipi Livni) is a good one.

I support this position because it provides the Palestinians a real opportunity to put their cards on the table: To state in an unequivocal fashion that they are ready to make peace with Israel, i.e. to renounce the right of return which is incompatible with a two-state solution.

I also support this position because recognizing Israel as a Jewish state will go a long way toward allaying some of the basic existential fears of the Israeli people. In so doing, it will enable the government to conduct negotiations without fearing that concessions will lead to loss of identity or security (not to mention loss of political power back home).

I say this as an unapologetic Zionist and peacenik – as someone who believes that both the Jews and the Palestinians by virtue of being a people with deep historic ties to the land have a right to a state in part of Israel/Palestine.

Abu Sarah: Roi, you are right that recognition is important to allay the fears of Israelis, but Netanyahu’s demand is not a fair request. Palestinians still don’t even have a state as a direct result of Israel’s creation and the subsequent occupation of the West Bank. Equal recognition means the Palestinian recognition of Israel’s right to existence and Israeli recognition of Palestinians’ right to a state.

Recognizing Israel as a Jewish state would require a change of the Palestinian narrative and identity and would affect the rights of Palestinians citizens of Israel. Furthermore, such recognition before a just solution to the Palestinian refugee problem would dishonor the suffering of these refugees. Palestinians would be accepting the right of return of Jews who never lived in the land over those who were expelled from it.

Israel has peace agreements with Jordan and Egypt, yet neither of them had to recognize Israel as a Jewish State. These agreements have been successful regardless.

Ben-Yehuda: I have no illusion about how difficult it will be for the Palestinians to accept Israel. Peace is a gut-wrenching activity. In fact, I find it ridiculous that Netanyahu keeps on saying that this is a “simple” request. Such thinking reveals a profound ignorance concerning the people he needs to make peace with. That said, I want to touch on two points you made here.

Regarding the issue of the Arab citizens of Israel, I think that the Palestinians got this one backwards. One of the best things that the Palestinians can do for their brothers and sisters in Israel is recognize the Jewish state. Such recognition (if done sincerely) significantly improves the chances for peace, and peace makes the protection of minority rights inside Israel much more likely.

Regarding peace with Egypt and Jordan, it is true, as you say, that recognition of Israel as a Jewish state was not a necessary condition for those agreements. But it was also not needed. Ultimately, neither Egypt nor Jordan threatened to undermine the Jewish makeup of Israel by demanding a right of return of Palestinian refugees in exchange for peace.

Aziz, I would like to ask you a question: Don’t you think that instead of simply saying “no” to the Jewish state, the Palestinians should come up with a more creative condition of their own? Something that concerns Palestinian fears – like safeguarding the rights of Palestinians inside Israel – and something that calls on Israel to make a narrative-shifting concession of its own. If so, what would you propose?

Abu Sarah: Roi, I like your pragmatic approach asking for a Palestinian counter offer. In my opinion, such an offer should first make the following condition: In exchange for recognizing Israel as a Jewish State, Israel should guarantee Palestinians citizens of Israel their full rights regardless of the state’s identity (possibly through a constitution). In addition such recognition must not affect the identity of Christian and Muslim heritage sites within Israel.

Ultimately Israelis, just like the Palestinians, need to go through a change of narrative and identity. One thing that could make a breakthrough into Palestinian hearts and minds and build trust would be Israel acknowledging its role in the Palestinian nakba (catastrophe).

This means taking responsibility for expelling Palestinian refugees, leaving them in refugee camps, and for rendering Palestinians stateless for the last 62 years. By doing this, Israel would accept its duty of creating the Palestinian state today.

Such recognition will validate the Palestinian narrative and recognize Palestinian suffering. It will also equalize the distribution of power between Israelis and Palestinians at the negotiation table.

Ben-Yehuda: Aziz, I appreciate your willingness to creatively explore what is possible here. It takes both vision and moral courage to express what you have written.

I agree with much of what you said, although I would challenge your interpretation of who is responsible for leaving the Palestinians in refugee camps and rendering them stateless for 62 years. Surely Arab states and inept Palestinian leadership bear a good portion of the responsibility for the state affairs you describe.

Having said that, I think that officially acknowledging the Israeli role in the creation of the Palestinian refugee crises (as collectively difficult as it may be) is a crucial step Israel must take. Doing so opens the door for recognition, respect, healing and forgiveness.

In the end, my friend, our people are enmeshed in a moment of history that can only be transcended through the generosity of spirit. I think that conversations like these are an important first step.

Abu Sarah: Roi, although we disagreed on some points and narratives in this discussion, we agree that there is a need to forge a new relationship between our people. This relationship must be built on acceptance and reconciliation.

The Jewish state, the nakba, and the refugee problem are all areas where emotions run high and [reaching] consensus is difficult. However, it is important to keep an open dialogue about these issues, and not despair for a solution.

Disagreements will always exist, yet that should never mean a dead end. Our politicians and people must dare to look outside the box, explore the possibilities and talk honestly about these difficult issues. Such conversations reveal our fears, needs and hopes and are very important for a lasting peaceful relationship.

Roi Ben-Yehuda is an Israeli writer based in the US. He is a regular contributor to Haaretz and France 24. He is currently a doctoral student at the Institute of Conflict Analysis and Resolution at George Mason University. His blog, Roiword, can be read here.

Aziz Abu Sarah is the Director of Middle East Projects at the Center for World Religions, Diplomacy and Conflict Resolution at George Mason University. His blog can be read here.

Posted by: Just_in | October 12, 2009

Thinking aloud

After reading the article on Coca Cola’s branding director- David Butler, in Fast Company, I thought a lot about design systems- identity systems that are flexible and capable of application in a multitude of contexts. Well in relating this theory to my thesis, would a multi-level, flexible brand system work for branding a conflict? Let’s break this down.

“[David] Butler’s job has been to build a central design apparatus that is at once specific and flexible, one that can roll out across the glove without losing focus- or customers.”

  • There are two cultures to consider, both for the most part despise each other.
  • The question arises- would I be doing more harm than good in creating such an immediate visual experience of cohesion?
  • The identity system would have to maintain the purpose of the campaign: to ease tensions and create a more unified relationship
Posted by: Just_in | October 10, 2009

Facebook’s Israeli-Palestinian Problem

Map of Israel

Facebook was recently under fire from Israeli citizens who were automatically listed as Syrian, due to their location in the Golan Heights region- acquired by Israel in the 6 Day War of 1967.

Posted by: Just_in | October 10, 2009

Israeli-Palestinian Interaction- Flash

Click to Interact

Click to Interact

Posted by: Just_in | October 8, 2009

Good Stuff at Fast Company- Masters of Design

Picture 2

David Butler speaks about managing the Coca Cola brand and all its tentacles throughout the world. A self proclaimed “systems geek” (he better be) Butler manages by collaborating with fellow industrial designers and other design thinkers to create top-to bottom systems to keep up a consistent brand whether you’re in Atlanta or Manila.

Posted by: Just_in | October 5, 2009

The Online Buddy-Effect


I just scoured through a couple articles on the phenomenon that holds a lot of potential, and has shown to be crucial in this new wave of advertising and promotion: the buddy effect. It has also been a force behind obesity, taking up smoking, and quitting smoking. Our friends have more of an influence over us than anyone really appreciates. Naturally, with the advent of Facebook and Twitter, our interests and habits are taken online and have become even more visible.



Posted by: Just_in | September 29, 2009

Branding Israel has its difficulties

From an article in the National Post- link to article

For the past two decades, more than 30 countries and hundreds of cities and regions all over the world have been engaged in a “branding” process. It is a comprehensive, holistic attempt to present an attractive image of a place, which should lead to increased tourism, foreign investment and export. No other country was ever criticized for branding itself; but in Israel’s case, branding is deemed a demonic exercise of the “Israeli propaganda machine.” This even though the Israeli government sponsors award-winning films with self-critical view points that often deal with the conflict that the critics claims we are trying to hide. An odd machine.

This is a really interesting article- how branding can aid in the rejuvenation of a nation after violent conflict. Montenegro was the setting of  the massive violence that divided the Balkans in the early 1990s.

Posted by: Just_in | September 28, 2009

The Rise of the Brand State

From a paper in Foreign Affairs, published by the Council on Foreign Relations by Peter van Ham

Ham references the modern advertising age with it’s straightforward stereotyping messages to describe nations have been branded by their largest corporations… Finland with Nokia, America with McDonalds and Microsoft, Japan with Toyota and Nintendo, etc.

Like branded products, branded states depend on trust and customer satisfaction. We talk about a state’s personality in the same way we discuss the products we consume, describing it as “friendly” (i.e., Western-oriented) and “credible” (ally), or “aggressive” (expansionist) and “unreliable” (rogue).

Here’s the Abstract

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